9/6/2007 2:59:51 PM
We have snagged Stephen while he is visiting Australia for the courses he is running.
Analysing and presenting business data—critical decision support skills—are sadly lacking.
In this so-called information age, we are overwhelmed by data, not because there is too much, but because we don't know how to tame it. Computers speed the process of information handling, but they don't tell us what the information means or how to communicate its meaning to decision makers.
These skills are not intuitive; they rely on principles and practices that, though simple, must be learned.
You can have the most sophisticated data gathering and warehousing infrastructure available, but if you don’t know how to make sense of your data and then communicate what you’ve discovered to others, this investment is wasted. Most businesses lose precious time struggling to understand their data, often misinterpreting it and then communicating it to others unclearly or inaccurately, resulting in costly decisions.
This is a travesty, because this problem can be easily overcome with the right tools and simple set of practical skills.
Known for his two popular books on effective data presentation—Show Me the Numbers: Designing Tables and Graphs to Enlighten, and Information Dashboard Design: The Effective Visual Communication of Data—Stephen Few is the founder of Perceptual Edge and also teaches in the MBA program at the University of California, Berkeley.
Venue: Mechanics' School of Arts, Level 1, 280 Pitt St, Sydney |
Duration 5:30pm Share Ideas, Network with your Peers (with Pizza & Drinks), 6:00pm until 8pm Session |
On: Friday, October 5, 2007